Campaign "SHADES"
Fall-Winter 25/26
CAMPAIGN 25/26
Discover the new "SHADES" campaign
With “SHADES”, Classic Club explores the emotional depth of color — a narrative told through subtle contrasts, tactile fabrics, and the confidence of understatement.
This campaign is a study in balance: strength and softness, light and shadow, tradition and modernity — captured in one timeless mood.
The art of tone and texture
Each piece in the collection reveals the beauty of craftsmanship through the language of material.
Soft wools, brushed cashmeres, structured suedes — harmonized in a palette that speaks quietly yet distinctly.
Bordeaux — the new black
This season, depth replaces darkness.
Bordeaux emerges as the new black — powerful, warm, and endlessly versatile.
It elevates the familiar wardrobe with quiet confidence, bridging day and evening, modern ease and classic sophistication.
“True style is not seen. It’s felt — in the weight of a fabric, the harmony of color, and the silence of confidence.”
Taupe. Where Modern Calm Begins
The season’s defining colour — taupe, a tone born from earth, mist, and quiet elegance.
Soft yet confident, it brings a modern calm to every autumn look.
A perfect balance of warmth and neutrality, making this knit an essential part of the “SHADES” palette.
The Autumn Must-Have: The Overshirt
A timeless autumn staple — the overshirt.
Warm, structured, and effortlessly adaptable, it elevates any look with understated depth.
A piece that feels essential the moment you put it on.
Wrapped in Warm Milky Shades
Soft milky tones that feel like the gentlest form of warmth.
Calm, inviting, and endlessly refined — they carry the quiet luxury of early winter light.
An embrace of purity and comfort within the “SHADES” story.
Discover the depth of elegance
Explore the full SHADES collection — crafted for those who understand that color, like character, lives in nuance.